Virtual ROO-ALITY Weekend with Jeff Cuellar of AC Entertainment

September 22, 2020

We kick off Virtual ROO-ALITY weekend with Jeff Cuellar, VP of Strategic Partnerships at AC Entertainment. Jeff talks in length about the shift Bonnaroo had to make to a virtual festival, and what challenges they face as they prepare for 2021. Also: we press Jeff about two beloved icons that could return to The Farm next year.